Marketo has designed new rules that should improve email deliverability and is going live March 5th. With these changes, once a lead gets unsubscribed in the system, it will be harder (or not possible) to get it back into a “subscribe” status. This should help increase reputation scores with Return Path, gmail and other email [...]
Despite the real-time search that Google does by pulling data from Twitter, it is doing a very poor job of showing search results for Twitter hashtags. It is completely off track for the example below. #networkconf refers to a conference and Google thinks I am looking for TCP/IP configuration info.
Congrats to Google on its acquisition of ITA software. The timing couldn’t be better, with the July 4th weekend coming up when ITA’s software is chugging along harder than usual. Here is a nice update from Google about the acquisition and the overall market space. Great space for Google to be in and will allow [...]
With the Google-Twitter search deal done, we are now seeing the Tweets show up in the Google search results. Pretty awesome. Is twitter going to trump Wikipedia in the search results? It will be interesting to see how tweets will change the tone and quality of the search results.
Google Maps Has lined up pretty good partnerships in the Geolocation ecosystem . It syncs with several GPS models like Garmin, Telenav and Tom Tom. Even better, if you have a BMW or a Merc it syncs with their in-built GPS – which is pretty impressive.
This is big news – Murdoch is making noises about preventing Google from crawling News corp sites. Jason Calacanis seems to have smelled this strategy ahead of time. Some interesting stuff going on here (http://bit.ly/2nOzNo). This could mean good news for Bing and an inflection point for Google’s domination in search. Content sites may be able to [...]
I use Google Trends for understanding the popularity of a wide variety of phenomena. For example, it’s a good tool for getting a rough idea of relative market size. An useful tool. So its not surprising that Google has harnessed all that search query data and understand the data correlation with US economic indices. Google [...]
Google has announced changes to its ad scoring algorithm. The changes are two fold: Until now, the algo assigned a higher rating to ads that have higher Click Through Rate (CTR), independent of ad position. This decoupling meant that higher position ads got higher ratings, since they were more “visible” to users and hence got [...]
Linkedin today announced that they are allowing users to add applications to their profiles. This is a move a-la facebook and Orkut. I would expect a significant increase in traffic (Page views) for Linkedin with users now logging in to see the new blog post or slide presentations of their friends. Linkedin has the following [...]
The folks at Google have a great note today about what they focus on in terms of design principles. Here are the takeaways I especially liked from their list: Googleys according to >growthfusion
