Google acquires ITA
Congrats to Google on its acquisition of ITA software. The timing couldn’t be better, with the July 4th weekend coming up when ITA’s software is chugging along harder than usual. Here is a nice update from Google about the acquisition and the overall market space. Great space for Google to be in and will allow them to retain their search share and also compete effectively against Bing, whose acquisition of Farecast must have given some impetus for Google to do this deal.
